...we are

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Nicolas

nicolás

CEO / CTO & co-founder

Passionate about creating innovative solutions that transform how people interact with real estate content.

Caroline

caroline

CMO / CPO & co-founder

Original ideator of Flur Lab, driven by the vision of making property viewing more intuitive and accessible for everyone.

journey

Flur Lab was founded by us, Nicolas and Caroline, with a shared vision for revolutionizing property viewings.

The idea sparked in 2022 when Caroline envisioned a better way to connect floor plans with property images. Nicolás built a prototype, and two years later, we launched Flur Lab!


vision

Based in Malmö, we've created a platform that seamlessly connects images with floor plans, making property viewing more intuitive and engaging.

Our platform features unlimited area connections,dynamic camera and video angles, and accessible descriptions for screen readers. Premium clients get advanced analytics and brand customization options.

At Flur Lab, our vision is to become an indispensable tool for everyone in the real estate industry, from large firms to local agents, making property viewings more engaging and effective.


mission

To become an indispensable tool for everyone in the real estate industry, making property viewings more fun, engaging and effective.